Return on Investment and Gym Membership?
Have you ever been to the gym? Did you get fit? Did you feel healthier?
I bet you did?
However, I am sure you will have heard the story about the person who joins the gym after Christmas to get them fit and to keep them to their New Years Resolution. They pay their money. They read the leaflets and books. They tell their friends….
But other things get in the way of them actually going to the gym.
When their membership comes to an end and they are asked politely if they want to join up for the following year what do they do?
They complain that the gym didn’t work for them. They didn’t get value from it.
Well Surprise surprise. Who would have guessed it!
They then go back to their old ways, or more precisely they continue doing what they’ve always done.
Those pictures of them looking good, those internal thoughts they had of them feeling healthy vanish.
And who do they blame? The gym… ‘they didn’t make it easy for me?’; ‘the times didn’t work’; blah blah blah…
Now the point is this…. you only get the results you expect if you put in the effort.
Return on Investment only comes from a change in behaviour.
RoI follows RoB (thank you to Suki and Tom from Shirlaws for this one).
It’s the same with anything you do. If you want results you have to do something different. It’s no use carrying on the same and then blaming others for your lack of return. Yes, you know who you are don’t you?
So as you go about your life today just consider for a minute what changes you want to make so that you can reap the rewards of your investments.